CNC partnered with Dunkin’ to bring its Barbie collaboration to life through two major Pink Summer moments, turning the new beverage lineup into experiences built for both creators and consumers.

In Los Angeles, CNC transformed The Beverly Hills Hotel into an immersive influencer getaway for 10 creators and their guests. Customized pink bungalows, a reimagined pool deck, donut wall, Pink Pineapple Refresher bar, Dunkin’ Concierge and pink disco created a full weekend designed around hospitality, product discovery and content.

Then in New York, Pink Summer went public with a two-story takeover of a Dunkin’ store near Times Square. The location became a Malibu Meets Manhattan DreamHouse, inviting fans into a larger-than-life Barbie world filled with photo moments, product discovery and the collaboration’s signature pink drinks.

Together, the two activations took the campaign from an intimate creator experience to a public-facing brand destination, giving Dunkin’ and Barbie multiple ways to own Pink Summer across both coasts.